Monday, March 21, 2022
Wednesday, May 8, 2019
Customer service is key in a building a reputation as a breeder and establishing a good working relationship with your buyers. Continuing a relationship with your buyers beyond the sale gives you the opportunity to develop strong relationships that can create customers coming back year after year. Learn a little more in this weeks blog post!
Friday, September 1, 2017
Having a successful sale requires more than simply booking the date. Marketing and promotions are still key to marketing livestock whether they’re selling online or in-person. This week, Kim West of KWest Communications, LLC, tells us how to make the most of your sales marketing.
Tuesday, March 14, 2017
The saying goes, “A picture is worth a thousand words,” but in online sales a good picture could be worth a thousand dollars. Like it or not, picturing your sale offering is simultaneously one of the most nerve-wracking and rewarding parts of the online sale process. Showpig.com caught up with Sarah Weisinger of Weisinger Farms to get her tips for taking the shot.
Wednesday, March 30, 2016
“What is your best pig in the offering?” or “Which pigs would you consider the top five in this sale?”
These are some of the most common questions that breeders receive when talking to buyers about their online sale offering. However, the answers to these questions are not as simple as one might think. Providing the seller with some basic information about your goals, budget and expectations can lead to a much better answer and ultimately provide you with the best pig for your specific needs.
Thursday, December 10, 2015
Each year decisions must be made on which sows to keep in the herd. Breeders may feel a tug at their heart strings at the very thought of culling a sound, easy-keeping, docile sow, but when elite genetics, efficiency and consistency are the name of the game, tough decisions have to be made.
Tuesday, December 8, 2015
It’s sale time and anxious buyers are scanning the web looking for the right pig at the right age. As a breeder you’ve made the decision to video a few of each litter, and put them in an online sale. With a camera in hand you head to the barn, anxious to get some video and send it to your website sale manager.
Friday, October 9, 2015
If you aren’t talking on your phone, it is ringing. All while it continually dings and bings from text messages and emails. This can only mean one thing - it is sale season. Seasoned breeder, Rory Duelm, owner of Duelms Prevailing Genetics, has managing communication in the bag. Here are a few of his tips.
Friday, September 18, 2015
Sale day can be a stressful and intense time as a seller. This stress can be compounded if you feel like every other seller is holding their sale the same day as your sale. Rather than fretting, choose to stand out from the sea of sellers with these tips.
Thursday, September 10, 2015
By, Jackie Lackey, Encore Visions CEO and Creative Director
1.) Start Early
Just because Facebook offers immediate and timely communication to your audience doesn’t mean you should take time for granted. Planning your social marketing campaign is a must to achieve effective results. Multiple posts or paid campaigns, spread out over a 1-2 week period is ideal per sale. Use a calendar to jot down when those posts need to take place and what the focus of each post will be.
Thursday, September 10, 2015
Listed in no particular order are some ways to increase photo quality when using your smartphone to picture pigs:
Thursday, August 27, 2015
We think it is important for you to have the information and tools that will help make your online sale a success. To help ensure that you have a master list of everything you need to do for your online sale in one place, we have created this handy, printable online sale checklist.
Tuesday, August 25, 2015
Fall litters are starting to hit the ground and you have decided to sell your pigs online. Booking your sale early will ensure that you maximize your marketing efforts (see more about this here) but picking the right date is just as important. Here are three factors to keep in mind when picking a sale date.
Friday, August 21, 2015
State Fairs are underway, farrowing is in full swing – you’re busy, no doubt. But one thing you don’t want to push to the back burner is booking your fall pig sale dates. Rather than waiting until you know when others are selling or waiting until you think they are ‘ready’ to sell, we recommend booking early and allowing those dates to drive your marketing efforts.
Wednesday, April 8, 2015
Picturing sale pigs is notably one of the most challenging part of online auctions. But at the same time can really make or break the success of an online offering. Below are some tips and things to consider when picturing prior to your online sale.