The show pig industry is built on passion, dedication and a commitment to excellence both in and out of the ring. It's about more than just winning ribbons and banners — it’s about shaping the future for the next generation. A Seat at the Table is a monthly series that highlights show pig producers who are stepping into leadership roles within their state associations. These individuals are actively shaping the future of the industry through their passion for agriculture and their commitment to making a lasting impact. 

This month, we’re honored to feature Ben Schmaling of Iowa. A strategic account manager for Zoetis and an influential leader in the swine industry, Ben shares his journey, insights and advice for aspiring professionals. With a deep passion for youth development and a multifaceted role in the industry, Ben’s story highlights his dedication to both his family and the future of pork production. Here’s an engaging conversation with Ben about his experiences and vision. 

Q: ShowPig

Thanks for joining the conversation today, Ben! Will you start by introducing yourself and tell us about your involvement in the swine industry? 

A: Ben Schmaling

I'm Ben Schmaling from Prescott, Iowa. I’m involved in the swine industry in several ways. For my career, I’m a strategic account manager for Zoetis in the pork business unit. On a personal level; my wife, two boys, and I run about 30 show pig sows. Additionally, I serve in various leadership positions, including on the Iowa Pork Producers Association Board of Directors. 

Q: ShowPig

You have an interesting path to your current career. Would you mind sharing how you grew up, graduated from college, and eventually became a strategic account manager with Zoetis? 

A: Ben Schmaling

I graduated high school in 2004 and initially struggled to find the right fit in school. At 21, I decided to start fresh and moved to Ames, Iowa, to attend Iowa State University. I earned a business degree, but I was deeply involved in the College of Agriculture through Block and Bridle and the Swine Interest Group. My internships were swine-focused, and I worked at the swine teaching farm and Swine Genetics International. In 2009, I interned with the National Swine Registry, which opened many doors for me. While in school, my brother and I launched Schmaling Brothers Berkshires in 2008. After graduation, I started as a husbandry educator at Zoetis, training commercial swine caretakers on recognizing and treating sick pigs. Over the years, I moved through roles like pork production specialist and regional account manager, eventually returning to Zoetis about two years ago. 

Q: ShowPig

Do you think starting college at 21 shaped your passion for helping youth in the industry? 

A: Ben Schmaling

Absolutely. My experience helps me relate to young people navigating their paths. When students ask me for advice or a recommendation, I focus on understanding their “why” and what drives their passion. It’s important to challenge them and make sure their aspirations align with their true interests. Helping young people find clarity and success has become a big part of my purpose. 

Q: ShowPig

I’d like to ask you, what’s your personal “why” as a dad, industry leader, and advocate for the swine industry? 

A: Ben Schmaling

My kids are my biggest “why.” As I’ve grown older and gained more experience, my perspective has shifted. Seeing kids succeed—whether in the show ring, the workforce, or as industry leaders—drives me. Helping young talent develop and mentoring the next generation is my focus now. 

Q: ShowPig

You’re currently involved with the Iowa Pork Producers Association as a director. Can you share more about your leadership roles? 

A: Ben Schmaling

My involvement began with the Leaders of Tomorrow program during my senior year at Iowa State, now known as the Iowa Pork Leadership Academy. It introduced me to association work and committees. From there, I became president of the Iowa Purebred Swine Council, a role I held for 12 years. During that time, we launched the Verified Iowa Purebred Program. I’ve also served on the Iowa Pork Producers Board for four years, focusing on youth initiatives and animal health. 

Q: ShowPig

What excites you most about the impact of state associations and checkoff programs on pork producers? 

A: Ben Schmaling

Iowa is fortunate to have significant checkoff funding due to its production volume. These funds support research, promotions, and programs that drive demand for pork. One exciting initiative that I thought was a success was the “Purchase Moore Hamman Bacon” campaign with Iowa State football players. Iowa Pork partnered with Iowa State players that had the last names, Purchase, More, Hamman, and Bacon. Campaigns like this highlight the creativity and impact of checkoff programs. Kudos to the team at Iowa Pork for making this happen and for taking advantage of a unique opportunity. I think it’s an inspiring story on how the Checkoff programs can support their communities and bring a fun twist on eating pork. 

Q: ShowPig

What’s the biggest change you’ve seen in the pork industry, and why is it exciting? 

A: Ben Schmaling

The most significant change has been the collaboration between commercial and show pig producers. In the last four years, state and national associations have made a concerted effort to include show pig producers in the conversation. This partnership benefits everyone by focusing on shared interests like healthy pigs, safe food, and a strong industry. 

Q: ShowPig

What advice would you give to producers considering involvement in their state association? 

A: Ben Schmaling

Get involved. It’s easy to criticize from the sidelines, but making a difference requires stepping up. Start by reaching out to your state association to learn about committees and volunteer opportunities. Whether it’s educating fairgoers, working at events, or serving on a committee, there’s a role for everyone. Take a seat at the table. 

Q: ShowPig

What’s next for you, and how can people support your efforts? 

A: Ben Schmaling

I’ll continue serving on the Iowa Pork Board for the next two years, leading the youth committee and participating in animal health initiatives. Beyond that, I’ll remain active in the industry, advocating for show pigs and engaging with state associations. Support can come from staying involved, volunteering, and sharing ideas to strengthen the industry. 

Q: ShowPig

Any parting wisdom? 

A: Ben Schmaling

Don’t be afraid to ask questions and get involved. Everyone has unique skills that can contribute to the industry’s success. Collaboration and shared solutions are what drive us forward. 

Thank you, Ben, for your time and insights. We look forward to seeing what’s next for Schmaling Brothers Berkshires and your ongoing contributions to the industry!